Co-Op Advertising

Double your impact, halve the cost. Co-op advertising is a cost-effective way to stretch your marketing dollars while making a local splash with your global brand.

What’s Holding Your Brand Back?

Struggling to make your mark in markets? We get it—brand growth isn’t always easy. What’s your biggest challenge?

At 16W Media Group, we help brands navigate the branding highway with ease. Whether you need more eyes on your brand or better ways to reach the right people, we’ve got you covered.

What Is Co-Op Advertising?

Co-op advertising is a partnership between brands and retailers, where both parties share the cost of marketing campaigns to drive sales. By leveraging both the brand’s global recognition and the retailer’s local presence, co-op ads amplify visibility without doubling the budget.

The Benefits:

Cost-Effective: Split the costs of advertising with your retail partners.
Expanded Reach: Tap into markets while maintaining your global brand image.
Higher ROI: Maximize every marketing dollar with strategically shared ad spend.
Consistency: Ensure your brand message is aligned across channels and markets.

How Co-Op Advertising Works

We make co-op advertising easy. Here’s how the process breaks down:

1. Confirm Eligibility

We help you determine if you qualify for co-op funds with your retail partners.

2. Assess Your Needs

We’ll evaluate your brand goals and market opportunities.

3. Match with Partners

We connect you with trusted retailers to share costs and audiences.

4. Create Ads

We craft results-driven ad campaigns tailored to markets.

5. Launch & Monitor

Your ads go live, and we track performance to optimize results.

Join the Ranks of Leading Brands

Leading global brands across industries use co-op advertising to dominate markets.

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More Reach, Less Spend—Sound Good?

Ready to maximize your returns through shared ad costs? Find out how co-op advertising can grow your brand while saving you money. Check your eligibility!