About Us

16W Media Group specializes in making global brands locally relevant. We’re experts in strategic media placements that resonate wherever your customers are.

Meet Mike & Norman

Mike, our founder, spent 20 years in corporate finance before shifting to large-scale media buying for big-name brands. His passion? Connecting people. Whether through strategic media buys or The Branding Highway Podcast, Mike’s mission is clear: bridge the gap between businesses and the communities they serve.

Our Chief Barketing Officer, Norman, has been with us since 2016, ensuring consumers never forget us.

The Story Behind 16W Media Group

16W Media Group gets its name from the iconic New Jersey turnpike exit where Mike grew up. Just like the roads that take you home, 16W is here to guide your brand’s journey from global to local, ensuring you reach the right people at the right time. From publishing to podcasts and everything in between, 16W Media Group helps brands navigate their way through the crowded media landscape.

Brands We’ve Partnered With

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The Branding Highway Podcast

Bringing businesses and neighbors together is what we do best. Our mission is simple: enhance the “Know, Like, and Trust Factor” of our featured guests and give them tools to grow their business. Consider it your map to community connection and brand loyalty.

Put Your Business in the Spotlight

Ready to connect your business with the communities that matter most? Let 16W Media Group localize your message and drive real impact where your brand belongs—right in the heart of your audience.